(AFP) - Qatar drew inspiration from Arab culture for the selected symbols for the FIFA World Cup, which it will host starting November 20, to remind you that this is the first World Cup to be held in the Middle East.
The logo bears the colors of the Qatar flag, white and maroon, and the shape was inspired by the number 8, which is the number of the World Cup stadiums. But according to the organizers, the logo also symbolizes the "infinity" of the legacy of the World Cup in Qatar after its completion, the woolen scarf, and even the ripples of the desert dunes.
The floral motifs at the bottom of the logo evoke "traditional Arab art", according to the organizers, while the two dots surrounding the soccer ball at the top left and the space in the middle of the word "Qatar" symbolize Arabic calligraphy.
The World Cup mascot, Laaib, symbolizes the traditional arrogance and arrogance of the Gulf region and can be seen everywhere on the streets of Doha.
Some netizens have mocked its resemblance to the cartoon character Casper, but Laib has also become a digital token circulating on blockchain platforms.
The official poster, which appears at Gate D-18 at Hamad International Airport in Doha, is a black and white image of a hand raised towards the sky, brandishing arrogance and headband.
Above the hand is a soccer ball in the colors of the white and maroon flags of Qatar and the words "Come on" and "2022". And “come on” is also the name given to the fan card designated to enter the emirate and stadiums and to use free transportation.
The poster was executed by Qatari artist Buthaina Al-Muftah, who produced seven other black-and-white posters representing artistic movements in soccer in the desert.
Many of the stadiums evoke elements of the region's culture, including "Al Thumama", which symbolizes pride, "Al Bayt", which is inspired by Bedouin tents, "Al Janoub", which symbolizes traditional boats, and "Lusail", which is close to craft lanterns.
While the previous World Cups were famous for one song, the Qatar tournament will have many songs, revealed one after the other since April. The first is called "Come on, Come on" and brings together the American singer Trinidad Cardona, the Nigerian-American Davido and the Qatari Aisha.
The tournament countdown clock was inspired by the World Cup logo, which also symbolizes the hourglass.
It was installed on the Doha Corniche near the main fan areas, opposite the towers of the Business Bay area, on which giant pictures of the 32 stars of the teams were affixed.