BEIJING - (Xinhua) - Apart from cheering for star-studded teams and fierce competition in stadiums, Chinese football fans have another feeling of participating in the 2022 FIFA World Cup currently underway in Qatar, through the strong presence of Chinese elements in the wonderful global event.

From stadiums, electric vehicles to cultural derivatives, an impressive array of Chinese-made products has been unveiled in the current edition of the World Cup, as the names of Chinese companies can easily be seen on the banners and markings on the outskirts of the stadiums.

In this context; Zhu Jian, Chinese ambassador to Qatar, said that China has made an impact on the football world even though its national team did not qualify for the World Cup competitions in Qatar, adding: "I feel proud that China is able to contribute to the World Cup."

- Main participant

The magnificent Lusail Stadium is the main stadium for the Qatar World Cup 2022, with a capacity of 80,000 seats and is expected to host the final match and the closing ceremony. It was built by the China Railway Construction Corporation.

“The construction of Lusail Stadium marks the first time for a Chinese company to participate as the main contractor to design and build a professional football stadium to the highest FIFA standards. It is also the first time for a Chinese company to carry out the design and construction of a World Cup stadium,” said Li Bai, China’s chief engineer.

Chinese companies also participated in the construction of the "fan village" of the World Cup. For example, some 6,000 container homes have been positioned south of the Qatari capital, Doha, where Chinese companies have provided them with well-equipped facilities including separate bathrooms and air-conditioners.

On the streets of Qatar, more than 3,000 Chinese-made buses are running during the World Cup, including 888 electric cars that provide shuttle services to thousands of officials, journalists and fans from different countries of the world.

In the same context; It is the first time that a major international sporting event has used Chinese environmentally friendly buses on a large scale, said Gan Shaoying, head of the Qatar Service Team of Yutong, a Chinese bus manufacturer, stressing: “This means that Chinese technology in new energy has won world recognition.” ".

And in turn; Midea, a major Chinese manufacturer of electrical appliances, said that 2,500 air conditioners have been installed to support security screening centers in stadiums. Meanwhile, the machinery maker Sany contributed nearly 100 pieces of heavy equipment amid the construction frenzy brought about by this major football event.

From national flags to World Cup motifs and pillows, products made in Yiwu, a small commodity hub in eastern China, enjoyed nearly 70 percent of the market share of World Cup peripheral goods, according to the Yiwu Sporting Goods Association.

"The World Cup is an ideal platform for products made in China. The popularity of the products reflects the entry of Chinese manufacturing into the global high-end market," said Song Xiangqing, a researcher at Beijing Normal University.

- Global competitiveness

Li Wenlu, a football fanatic and general manager of a Chinese new energy technology company, never imagined that his company's products would one day make their way to the World Cup, but managed to deliver an order for 12 electric vehicles for the World Cup.

"As long as there are large-scale projects worldwide, 'Made in China' will be the first choice for international customers, as Chinese-made products have competitive advantages," Li said, adding that the excellent waterproof performance of his vehicles helped him win the trust of customers from Qatar.

Chen Jia, an independent international strategic analyst, said that China's industrialization is currently accelerating the green and intelligent process, while making positive contributions to the global industrial chain and supply chain stability.

Data from Tianyancha, a corporate information provider, showed that more than 120,000 Yiwu companies have entered the world's markets, as these foreign trade companies have greatly improved their research and development capabilities to establish their own brands. For example, in the scarves category alone, companies in Yiwu currently hold nearly 2,000 patents.

By promoting their brands at the quadrennial World Cup, Chinese companies have generated more sponsorship revenue for the event's host country than any other country, with the total investment of Chinese companies amounting to about $1.4 billion, according to Global Data, a consulting firm. Analytics based in London.

from his side; Li Jiang, managing director of a Chinese sports marketing company, said that Chinese companies have grown into major participants in global sporting events, demonstrating their global competitiveness.

And data from the "Ali Express" platform for e-shopping related to global trade showed that sales of flags and soccer shoes made in China rose by 300 percent and 200 percent, respectively, in November, compared to the previous month.

"We have seen a huge increase in football equipment sales recently due to the eye-catching World Cup," said Xu Xiao, head of the cross-border e-commerce unit of Kelme Sports Products Company.

"But we don't mean to make a quick profit just because of a boom," he said, noting that many Chinese companies are now focusing on long-term business and devoting themselves to building lasting competitiveness.